Introduction to Maritime Entrepreneurship Course
This course gives you the key tools to turn an idea into a viable business in the maritime sector. You will learn to identify market opportunities, build a solid business plan and understand the legal and financial aspects specific to the maritime industry, gaining the essential knowledge to take your first steps as an entrepreneur in the blue economy.
Prior knowledge check
These are the skills this program gives you. Tick the ones you already master and we will tell you which part of the syllabus is for you.
You are starting from scratch in this subject. The program is designed precisely for that.
What is the Introduction to Maritime Entrepreneurship Course?
This introductory course takes you from the maritime entrepreneurial ecosystem to a complete business plan. You will explore the sectors of the blue economy, business opportunities, real maritime start-up cases, the entrepreneur's profile and the support ecosystems available; generate and validate ideas with the business model canvas, a value proposition, customer segments and a minimum viable product; analyze the market, competitors, nautical and maritime regulations, trends and a SWOT; design a marketing and sales plan covering brand, channels, digital marketing, pricing and first customers; and prepare the launch, from legal forms, procedures and licenses to the founding team and the pitch to investors.
What sets this course apart: a practical, step-by-step approach in which each module builds part of your own venture; agile methods to validate your idea before investing heavily; a specific focus on the regulations and procedures that affect nautical and maritime businesses; real start-up cases from the blue economy; and a final project in which you produce a maritime business plan ready to present.
Program highlights
- Blue economy: sectors, business opportunities and real maritime start-up cases.
- From idea to model: validation, business model canvas, value proposition and MVP.
- Market analysis: competitors, nautical and maritime regulations, trends and SWOT.
- Marketing and sales: brand, sales channels, digital marketing, pricing and first customers.
- Launch: legal forms, procedures and licenses, founding team and investor pitch.
- Final project: a complete maritime business plan.
Syllabus of the Introduction to Maritime Entrepreneurship Course
5 modules. Select a module to see its content.
The maritime entrepreneurial ecosystem
- 1.1. Sectors of the blue economy
- 1.2. Business opportunities
- 1.3. Maritime start-up cases
- 1.4. The entrepreneur's profile
- 1.5. Support ecosystems
From idea to business model
- 2.1. Generating and validating ideas
- 2.2. The business model canvas
- 2.3. Value proposition
- 2.4. Customer segments
- 2.5. Minimum viable product
Market analysis
- 3.1. Market research
- 3.2. Competitors
- 3.3. Nautical and maritime sector regulations
- 3.4. Trends
- 3.5. SWOT analysis
Marketing and sales plan
- 4.1. Brand
- 4.2. Sales channels
- 4.3. Digital marketing
- 4.4. Pricing
- 4.5. First customers
Launch and final project
- 5.1. Legal forms of business
- 5.2. Procedures and licenses
- 5.3. The founding team
- 5.4. Presenting to investors
- 5.5. Final project: a maritime business plan
Duration and format of the Introduction to Maritime Entrepreneurship Course
It is 300 hours. Tell us how many you can study each week and we will tell you when you will really finish.
This is the pace at which most students finish. It fits well with the installment plan.
Academic leadership and faculty
The Navalis teaching team: working professionals who teach and supervise the programs.
Dr. Marina AlcoverAcademic Director and Head of Quality Assurance
Eng. Diego CifuentesSenior Lecturer in Naval Welding and Non-Destructive Testing; Head of QA/QC for Welded Joints
Capt. Javier Abaroa (MCA)Senior Lecturer in Ship Handling, Electronic Navigation (ECDIS/Radar/ARPA) and GMDSS; STCW Compliance and Bridge Resource Management Coordinator
Dr. Pau FerrerSenior Lecturer in Naval Architecture and Simulation; Director of the Hydrodynamics and CFD Laboratory
Dr. Nuria LlobregatSenior Lecturer in Marine Meteorology, SAR and Operational Safety; Navigation Risk Management Coordinator
Eng. Javier BañulsSenior Lecturer in Electrical Engineering, Automation and ETO Engineering; Electronic Integration and Engine Alarms Coordinator
Eng. Sofía MarquinaSenior Lecturer in Materials, Composites and Corrosion Protection; Coordinator of the Advanced Paints and Coatings Line
Eng. Tomás RieraSenior Lecturer in Propulsion, Alternative Energy and Hybrid Systems; Energy Performance and Vibration CoordinatorObjectives of the Introduction to Maritime Entrepreneurship Course
Career opportunities after the Introduction to Maritime Entrepreneurship Course
Questions about the Introduction to Maritime Entrepreneurship Course
Creating new companies or projects linked to the maritime sector, in areas such as transport, fishing, tourism, renewable energy, aquaculture and marine biotechnology.
Maritime transport, coastal tourism, aquaculture, marine renewable energy, marine biotechnology, shipbuilding and repair, sustainable fishing and port management, among others.
No. The course starts from the basics; some knowledge of economics or business administration is useful but not essential.
Yes. The course reviews the nautical and maritime regulations that affect a business, the legal forms available and the usual procedures and licenses, so you know what to check with the competent authorities.
You produce a complete business plan for a maritime venture, from the value proposition and market analysis to the marketing plan, the launch and the pitch to investors.
Fully online, through a virtual campus available 24/7, with live sessions that are recorded, case studies and tutorials with the teaching staff.
The course comprises 300 hours of study across 5 modules of about 60 hours each and ends with the final project. You can progress at your own pace within the schedule set when you enroll.
More programs in Innovation and startups
Admission process
No waiting for a call back. If your documents are in order, you can enroll in the same session.
- Profile: aimed at maritime professionals with innovative ideas who want to launch their own nautical business, students and recent graduates in maritime fields, investors and business angels interested in the sector, entrepreneurs from other industries looking to diversify and consultants who want to specialize; no specific background is required, although experience in maritime operations, logistics or business management and a basic knowledge of economics are helpful.
- Language: sufficient command of English to follow the classes and the technical documentation.
- Technical resources: a computer with a stable internet connection, an up-to-date browser and software to view PDF documents.
- Admission: online application, review of your profile and a short interview with the academic team.
- 01ApplicationYour details, background and documents.
- 02Instant reviewWe check that everything is complete and in order.
- 03EnrollmentChoose full payment or instalments and reserve your place.
Admission is provisional until the committee validates the documents provided. If you do not meet the requirements, the full amount is refunded.
Ask us before you enroll
Leave your details and admissions will write to you to answer any questions. If you are already sure, you can apply and pay in the same session.